I was hired to search for low mortgage rates and insurance quotes last month for a certain property in US. In my spreadsheet of about 50 companies, the usual reply is we are not licensed in that area. Another difficulty that I had experienced is that there are agents who does not have a website and does not have an email address. Their form of contact is only through telephone. As a Virtual Assistant based here in the Philippines, the only form of communication that I can afford is only email. International overseas calls are not just the option for me. I also noticed that there are a number of US agents that does not have a website or if they had advertised themselves in the yellow pages they did not give any other form of contact information like links to their company websites or emails. The process was real frustrating. In fact I have come across with several websites whose contact forms for email are to be filled out on their websites but with lots of questions that needed to be answered before it will send the email.

Here are some good points to consider putting on the websites and contact pages of these mortgage and insurance companies:
1. Put on vital information like what areas in US you have been given the license to operate or cover.
2. In your contact pages, please give your customers three options:
    2a. Put in your telephone numbers.
    2b. Put in your email addresses
    2c. Put in a website contact form for email that is not long to answer.
3. Please be specific with your services. People who browse need to know what services you are offering.

Your potential customers are not receiving any information from your company and does not even know you exist. To make it easier for both of you including myself and any other VAs out there, please use a little technology for customized internet marketing programs that allows mortgage leads to come directly to your website for product inquiry. Your marketing intelligence is already remarkable but we are now in the 20th century. Considering that you're distributing calling cards to people you personally meet and that your website also functions the same, it would be highly appreciated if you disseminate information and make your company and services known to potential customers through full service direct mail campaign management whose strategy is to get into the potential customer's inboxes to advertise and inform at the same time.

Information is advertisement in itself. The process targets demographics like area, age, gender, salary bracket or whatever it is that you see is your potential borrowers profile who actually need and can afford safe mortgages. There are companies that are offering website solutions to help create a strong branding presence and generate mortgage leads for your businesses. This functions like your agent in the internet if you want a centralize office. It is like having a business offline where you do the cold calling and the presentation. Companies like Redclaymedia as an example, searches for your target market by their webmarketing programs and effectively brings the client right to the landing pages of your website's doorstep.

By the way, if you do this it would be wise to have a 24/7 customer service or mortgage broker online because it will really push your sales to a marginal difference. I am telling you this because it will not only make my work easier for me because I can just right away click what I need and get to contact your customer service and agents in no time at all. Besides it will encourage you to improve your websites for easy navigation. The links could be perfect for direct contact with your agents and get a quote the very next day. Please don't forget to have a provision for file upload. Of course information and files needs to be uploaded in order for you to make a quote. All the websites I have read through does not have this provision.